I just was curating stock photos for a CBD brand but I knew if I searched CBD so is every other CBD brand and it would be better for me to be really specific so I searched relief, looking up, movement, etc. Basically future pacing the viewer to how they’ll feel when they use the product.

Tip 1: Reverse Image Search

The first and best way to figure out how much an image is being used is do an image search to see how many people are using it. I am not sure how effective these are or how the technology differs so use your own research when finding your stock photos.

If you are at a desktop, drag n image from your computer into google image search

On my phone (ios) I have ‘Reverse Image Search’ and I’m sorry but I can’t find the link. The interface looks like it’s a smaller company.

Tip 2: Use uncommon phrases when searching for stock photos

Don’t use a stock photo you found from a common keyword because other people likely used the same search phrase making it more likely to end up using the same picture.